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Move over Pharrell Williams. Music and streetwear impresario Nigo has a new creative partner: Hello Kitty.

By Amanda Kaiser

with contributions from Kaname Murakami

sportswear/news

TOKYO — Move over Pharrell Williams. Music and streetwear impresario Nigo has a new creative partner: Hello Kitty.

The designer behind the cult brand A Bathing Ape...

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Latest Articles from Men's

A Bathing Ape Signs Licensing Deal With Sanrio

Move over Pharrell Williams. Music and streetwear impresario Nigo has a new creative partner: Hello Kitty.

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