retailing
retailing

Shopper Stalker: Atelier Cologne and Macy's

Jayme Cyk heads to New Jersey to see who’s buying what at Atelier Cologne and Macy's.

retailing/news
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Shopper: Alice Lin
Date/Time: 3.19.2014, 1:15 p.m.
Store: Macy’s
Location: 136-50 Roosevelt Avenue, Flushing, N.Y.
Total Spent: $472*

What’s in Alice’s Bag?

Alice Lin doesn’t skimp on skin care. The 30-year-old student is loyal to La Prairie’s Crème Caviar Luxe. “Even though it’s expensive, it has a lot of great benefits,” she says. “If it works, I’ll spend the money.” On a Wednesday afternoon before class, Lin arrived at Macy’s to purchase Clinique’s three-step skin care for her sister and restock her beloved moisturizer. Lin, who spends $2,000 annually on beauty products, first learned about La Prairie from a friend. “I tend to respect my friends’ recommendations,” says Lin. While Macy’s is convenient for Lin since she lives close by and many of the employees speak her native tongue, Chinese, she frequents us.strawberrynet.com for discounted deals on prestige items. “Beauty products make me feel beautiful,” she says. “And I always feel more confident.”

 

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