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Revlon Launches 'Love is On' Campaign

Revlon chief executive officer Lorenzo Delpani said, “This is not a campaign. It’s the repositioning of the Revlon brand.”

Ken Paves, You Are Beautiful, Stila, Jane Cosmetics, Patriarch Partners, Lynn Tilton,

Hairstylist Ken Paves Partners With Lynn Tilton

The new hair-care brand, called You Are Beautiful, launches at on Dec. 15 and at 1,800 Wal-Mart doors in January.

dwayne wade, gabrielle union, being mary jane, sensationail, manicure

Sensationail Taps Gabrielle Union as its First Celebrity Ambassador

Union is set to become ambassador of the mass-market at-home gel manicure system that utilizes an LED light.

wal-mart, manville, new jersey, mass beauty

Critical Mass: Wal-Mart’s Latest N.J. Renovations

The retailer hasn’t overlooked shoppers’ appetite for beauty.

nail, IRI, Paul Murphy, Sinful Colors, nails, nail polish, critical mass, outlook

Critical Mass: Nail Business Gains a Bit of Luster

The battered nail-care business is clawing its way out of the red.

L'Oréal USA Purchases Carol's Daughter

The acquisition "will enable L’Oreal USA to build a new dedicated multi-cultural beauty division."

holiday, mass-market, beauty, retail, PricewaterhouseCoopers, critical mass, outlook, consumer spending, Wal-Mart, Walmart, Family Dollar, Dollar Tree, Unilever, CVS

Critical Mass: Retailers Value-Driven for Holidays

As they deck their aisles for holiday, mass-market beauty retailers are looking to do more for shoppers who have less.

target, skinfix, amy gordinier-regan, eczema, body repair line, retail, beauty

Skinfix Launches in Target

In mid-October, the brand will launch in all 1,800 Target doors.

Wal-Mart Adds to Exclusive Hard Candy Line

Previewing the new items, NuWorld president Stu Dolleck and his team singled out a few key launches.

L’Oréal Inaugurates Biomass Plant in Spain

The facility will enable the professional hair-products site to become carbon-neutral in 2015.

National Association of Chain Drug Stores, Total Store Expo, trade show, makeup, hair, nails, skin care, trends, Jim Devine, Chain Drug Marketing Association,

Critical Mass: NACDS Goers Look for Indie Beauty Brands

Buoyed by an uptick in mass cosmetics sales, retailers scrambled to find fresh merchandise at the National Association of Chain Drug Stores' Total Store Expo.

Rite Aid, beauty, beverly hills, bill bergin, drugstore, cosmetics, wellness

Critical Mass: Rite Aid's Beauty Evolution

Along with premium products, the store is ramping up events and services.

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