Marketing and Trends

Beauty

Marketing and Trends

Page 2 of 44
Procter & Gamble Co., p&g, Deb Henretta, Secret deodorant, wwd beauty summit, the consumer, cover girl

P&G's New Boss: The Consumer

Deb Henretta, the company’s group president of global beauty, outlined three key areas in which the consumer has changed.

l'oreal, estee lauder, social media, instagram, twitter, facebook, pinterest

Social Studies: L'Oréal, Estée Lauder Go Head to Head

Tribe Dynamics monitored the top-five performing brands from each company for the first three months of 2014.

Prestige Beauty Rises Online

According to research from The NPD Group, the channel is seeing rapid growth.

Clio Image Awards, Sarah Jessica Parker, Advertisements, Alexander McQueen, Charlene Short, Wren, Melissa Coker, Trine Eisinger, Ray-Ban, Claire Langet, Lindsey Brandt, Ralph Lauren, Marc Jacobs, Daisy, Fragrance, Coty, Heather Johnson, Christine Siebold, Adidas, Oxana Klichnikova, Burberry, Helane Blumfield, Macy’s, Social Media, Uniqlo,

Clio Image Awards: The Grand Winners

A preview of tonight's Clio Image Awards, which will bestow its first Honorary Award to Sarah Jessica Parker.

Estée Lauder, Bumble and bumble Link Up for Instagram Initiative

The brands, which are both owned by the Estée Lauder Cos. Inc., plan to spend a week creating hair and beauty content that will appear on both brands’ accounts.

Fragrance Foundation Seeks Cosmopolitan Readers' Opinion

The foundation is looking to readers to help narrow down its Fragrance of the Year Consumer’s Choice finalists.

Intercos, color cosmetics, skin care, Brazil, China, trend forecast, innovations, Dario Ferrari,

Intercos Holds Annual Trend Forecast Presentation

Intercos, a leading global color cosmetics supplier that is expanding into skin care, opened its annual trend forecast with a clearly defined point of view.

Esxence, Triennale Design Museum, Unscent, trade shows, Milan, fragrance, scent, Bond No. 9, Tax Free World Association, Jardin de France, Ajmal Perfumes

Milan Revels in Fragrance Artistry

A wave of artistic perfumery washed over the city recently, as the Esxence trade show set up shop at the Triennale Design Museum.

L’Oréal Paris to Host Twitter Forum

Brand ambassadors and various other personalities like Lea Michele, Eva Longoria and Arianna Huffington will take to Twitter to empower and encourage women.

Glossybox, Birchbox, Charles von Abercron, beauty boxes, Maison Francis Kurkdjian, Tom Ford, Jack Black, Caron, Montale,  beauty subscription service, La Prairie, The Man Repeller, RéVive, Atelier Cologne, Hourglass, Alterna

Glossybox Plots U.S. Growth

The Berlin-based beauty subscription service is looking to set itself apart from other targeted sampling initiatives.

runwayroundup2014, fall rtw, fall 2014, fashion shows, reviews, runway, beauty, best beauty

Fall 2014 Beauty: Top Marks

Memorable hair and makeup moments from the Fall 2014 collections.

Lancôme Ramping Up Digital Initiatives

The brand is introducing a Lancôme Elite Rewards program and an initiative built around skin-care product Visionnaire.

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