Marketing and Trends


Marketing and Trends

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Brazil Beauty Market Braces for Slowdown

The masstige and premium categories will bear the brunt of a prolonged slump in Latin America’s biggest economy.

Coty, Web site, Catherine Walsh, website, redesign

Coty Inc. to Revamp Web Site

The company not only revamped its flagship, but also its intranet portal, an internal employee-only site.

Glossybox, Birchbox, Beauty Army, Beauty DNA, Beauty Bar Allure Sample Society, Beauty Box 5, Beauty Fix, Curlbox, Memebox, New Beauty TestTube, Target Beauty Box, Total Beauty Collection,

Deciphering the Influx of Beauty Boxes

As new entries pile onto the market, the question is being asked: Will the rising tower of competitors topple over?

Sustainable Cosmetics Summit Looks Beyond Environmental Impact

The event sought to advance the debate around sustainability, with speakers providing leads for addressing the three pillars of sustainable development.

estee lauder, kendall jenner

Kendall Jenner Curates Shop for Estée Lauder

Jenner “curated” 10 Estée Lauder products that will launch on the Estée Lauder shop on the Spring mobile shopping app platform today.

water, Florence Bernardin, Information & Inspiration, Karen Grant, NPD,

Latest Asian Beauty Wave Washes Ashore

It's been around since Creation, but the beauty industry has finally discovered the latest and greatest ingredient: water.

klara, goderma, dermatology, app, mobile, simon lorenz, dermatologist

Patients Consult Dermatologists via New App

Klara, an app developed by German company Goderma that allows consumers to access a dermatologist via their mobile phone.

Revlon Launches 'Love is On' Campaign

Revlon chief executive officer Lorenzo Delpani said, “This is not a campaign. It’s the repositioning of the Revlon brand.”

saks fifth avenue, beauty services, beauty on 5, blink brow bar, thris mcevoy, nails inc

Saks Implements Beauty Services

Purchasing beauty online maybe the next frontier, but Saks Fifth Avenue is focused on bringing the consumer in store.

Revlon Planning Times Square Takeover

The beauty firm on Tuesday will celebrate the relaunch of the entire brand.

Luxe Pack Monaco Attendee Count Rises 15%

The edition, which ran from Oct. 27 to 29, included a new formulation component.

NPD’s Outlook on Holiday Beauty

During the holiday, it’s the little things that count, especially when it comes to beauty.

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